Volkswagen presentó hoy en el Salón de Guangzhou (China) la nueva Tharu. Se trata de una SUV desarrollada para los llamados “mercados emergentes”. Se fabricará en China, Rusia, México y en la planta argentina de Pacheco, donde se la denomina Proyecto Tarek (nombre tomado de un prototipo del Rally Dakar).
La producción en Pacheco está prevista para 2020, con una inversión de 650 millones de dólares. En la línea de montaje, este modelo ocupará el lugar de la Suran, que dejará de fabricarse en la misma época. El Proyecto Tarek es una SUV del Segmento C (compacto), que se posicionará entre las T-Cross (Segmento B, chico) y Tiguan AllSpace (Segmento D, mediano).
No está previsto que la Tharu/Tarek se comercialice en Europa. En el Viejo Continente, VW ya cubre el Segmento C con dos modelos que ya comercializa: las T-Roc y Tiguan de cinco asientos. Los tres comparten la misma Plataforma MQB-A (la misma que usan desde el VW Golf hasta el Audi TT).
En el salón chino, VW mostró por primera vez todos los detalles de la Tharu. Todas las fotos y el video oficial se publican acá abajo.
La marca también confirmó las motorizaciones que tendrá. Se trata de dos variantes turbonafteras ya conocidas en nuestro mercado, pero que en China adoptaron una nueva denominación que el Grupo VW está expandiendo cada vez a más países: 280TSi (EA211 1.4 turbo, 150 cv y 250 Nm) y 330TSi (EA888 2.0 turbo, 185 cv, 320 Nm).
Se combinan con caja manual de seis velocidades o automática DSG, de siete marchas. En opción, estará disponible la tracción integral 4Motion.
En materia de equipamiento, la Tharu se ofrecerá muy completa en China: seis airbags, frenos ABS con EBD, control de estabilidad, control de tracción, control de descenso de pendiente, control de crucero adaptativo y frenado autónomo de emergencia.
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VIDEO: Volkswagen Tharu – Comercial para China
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Comunicado de prensa de Volkswagen Volkswagen brand drives SUV strategy in China further forward and creates complete offer for all classes
As a run-up to this year’s Guangzhou International Automobile Exhibition, the Volkswagen brand presented its SUV model series for the Chinese market. Auto-China Guangzhou International Automobile Exhibition is one of China’s largest international auto shows. As part of its Chinese “Move Forward” brand initiative, Volkswagen is energising not only its brand, but also its products. The current Chinese SUV family, consisting of six models, is a good example of this: The currently available models Tiguan and Teramont and the new generation of the top-of-the-line Touareg will be joined this year on the Chinese market by three completely new SUV models: T-Roc, Tayron and Tharu.
Stephan Wöllenstein, CEO of Volkswagen Brand China: “By 2020, we will double our SUV family from six to at least 12 SUV model series. In each of our joint ventures – FAW Volkswagen and SAIC Volkswagen – we will offer a complete palette of SUV models for every taste, from compact to extra roomy, highly stylish to highly functional, from powerful design to premium equipment.”
In spring of this year, as part of the world premiere of the new Touareg in Beijing, Volkswagen offered a sneak peek at the SUVs Tayron and Tharu. At the end of October, Volkswagen introduced the market to the Tayron from FAW Volkswagen. The name is a melding of the words ‘tiger’ and ‘iron’ and reflects the powerful design of the new SUV. The Tayron is based on the modular transverse matrix and was designed for China’s middle- to upper-class SUV market.
Designating it as a “Powerful Family SUV” the brand previewed the Tharu, produced by the joint venture partner SAIC Volkswagen. The Tharu is 4.453 mm long, 1.841 mm wide and1.632 mm tall, starting it in the compact class. Its wheelbase is 2.680 mm. The Tharu also offers expansive storage space, with a luggage compartment of 455 litres which can be increased to up to 1.542 litres when the bench seat is folded down.
The Chinese version of the T-Roc from FAW Volkswagen has been available since summer. It distinguishes itself with a wheelbase extended by 85 mm as compared with the European model.
Volkswagen is also presenting the new T-Cross in Guangzhou. An SUV for urban environments, it celebrated its world premiere just two and a half weeks ago in Shanghai, Amsterdam and São Paulo. Stephan Wöllenstein continued: “In 2019, Volkswagen will bring three additional captivating SUV models to the Chinese market, including T-Cross in the spring from SAIC Volkswagen.”
Galería: Proyecto Tarek: VW presentó la nueva SUV que fabricará en la Argentina
